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Chris Graves, Certified Mortgage Advisor

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Home / Real Estate Information / Home Seller Tips / Double the Chances of Selling Your Home

06.10.20 Home Seller Tips

Double the Chances of Selling Your Home

Homes that are listed reasonably and correctly are selling. It’s important to be realistic about the value of your home, but it’s also important to list the home the way people buy. Consumers have been brainwashed by the “99” world that we live in. Almost everything you see is listed for $9.99, or $199, or three easy payments of $49.99. And people tend to list their homes that way. Let’s take a look at a customer who is selling their home for $399,990. While this may seem like the correct way to list the home, it minimizes their reach. Here’s why:

Most buyers initially search for a home online, but if they are qualified for a home up to $400,000, they are not going to search for every home on the market up to $400,000. They typically search in $25,000 increments, so they would search homes between $375,000 and $400,000. The home listed at $399,990 would show up in this case. But what if they were qualified up to $425,000? They may search for a home between $400,000 and $425,000 so your listing at $399,990 will not show up. The computer doesn’t know that it’s only $10 difference or that it may be the best option for them. It only knows it’s not in between $400,000 and $425,000. And if it doesn’t come up in the search, it won’t get seen and it won’t get sold.

Here’s the solution: if you want to sell your home faster and double your listing exposure, list your home at even $25,000 increments like $400,000; that way you straddle both search criteria.

I’m Christopher Graves and that’s this week’s Mortgage Minute.

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Chris Graves

I grew up in Massachusetts, spent the majority of my young adult life in Boston, and own a home in Windham NH. I have owned properties in MA and NH. I specialize in mortgage lending in Massachusetts and New Hampshire and my company does have the ability to lend in other states. I graduated from the University of Massachusetts in Amherst Massachusetts in 2002. I have a Bachelor’s in Science. In addition to managing a team of loan officers my personal loan production is always in the top of the entire of company. I have personally been in the mortgage business for over 13 years. I pride myself with taking my clients from application to close in the smoothest and quickest way possible, while keeping them well informed during the entire process. I originate my own loans from start to finish and work hand in hand with my loan processors & underwriters to make sure I am updated to the minute with all of my files. I stay up to date with lending guidelines and speak with underwriters on a daily basis to ensure I am aware of all of the lending guidelines in place.

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Direct/Mobile: 978-376-5389

25 Indian Rock Road Ste 21
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Topics

  • Local Information (56)
  • Misc Topics (13)
  • Mortgage Information (109)
  • News (21)
  • Real Estate Information (167)
    • Featured Properties (2)
    • Home Buyer Tips (125)
    • Home Maintenance & Repair (12)
    • Home Seller Tips (38)
    • Market Trends (17)

Disclosure

Company NMLS 1788.
Licensed by the New Hampshire Banking Department #13092-MB.
Licensed in Massachusetts.
Licensed in Maine.
Lender and Broker License #MC-1788.
http://www.nmlsconsumeraccess.org
Click Here for Our Privacy Policy

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